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We wanted to share a brief update about recent import changes that are affecting all international shipments to the US — including ours.

The US government recently applied new tariffs specifically to products coming from Brazil, which increased the import cost for many Brazilian goods, including cosmetics. At the same time, the US ended the de minimis rule, which used to allow packages under $800 to enter without duties. Now, orders from any country can be taxed, and customs has also made some classification errors that caused unexpected charges or delays for a few customers.

We’re handling everything as smoothly as possible. Our team is analyzing each order individually, declaring invoices in the most favorable and accurate way, and helping each customer find the best solution if any issue appears. We’re also keeping a close watch on political updates and will communicate any changes as soon as they happen.

The good news is that we currently have a large inventory already in the US of our best sellers — Tanino Blend, Sorali, Naturelle, and others — so many orders are shipping quickly with no customs impact.

If you have any questions about your order, duties, or delays, we’re here to help. Thank you so much for your patience and trust 💛

Warmly,

The Keratin Store Team

The Keratin Store

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Featured Best selling Alphabetically, A-Z Alphabetically, Z-A Price, low to high Price, high to low Date, old to new Date, new to old

Fogazza Cosmetics Brazilian Keratin Treatment Dr. Therapy Shampoo and Conditoner Kit - Fogazza Cosmetics

Fogazza Cosmetics Brazilian Keratin Treatment Dr. Therapy Shampoo and Conditoner Kit - Fogazza Cosmetics

Fogazza Cosmetics Dr. Therapy Shampoo and Conditoner Kit - Fogazza Cosmetics

Sale price$36.00

Tyrrel Hair Treatment Instant Reconstruction SOS Liquid Keratin Healing Treatment Spray 240ml - Tyrrel

Tyrrel Hair Treatment Instant Reconstruction SOS Liquid Keratin Healing Treatment Spray 240ml - Tyrrel

Tyrrel Instant Reconstruction SOS Liquid Keratin Healing Treatment 240ml - Tyrrel

Sale price$44.00

Save $28.00

Naturelle Hair Color Brazilian Nanoplasty Treatment Royal Blend Brazil Organic Protein 1L - Naturelle

Naturelle Naturelle Royal Blend Brazil Organic Protein 1L / 33.8 fl oz

Sale price$119.00 Regular price$147.00

Belase Air Purifier Salon Air Purifier Belase for Keratin Blowout Hair Treatments

Belase Salon Air Purifier Belase for Keratin Blowout Hair Treatments

Sale price$779.00

Vanité Brazilian Keratin Treatment Vanité Grace Enzimoteraphy Violet 1L / 33.8 fl oz

Vanité Vanité Grace Enzimoteraphy Violet 1L / 33.8 fl oz

Sale price$114.50

Mutari Brazilian Keratin Mutari Semi Definitive Original Progress Mutari + - Mutari

Mutari Brazilian Keratin Mutari Semi Definitive Original Progress Mutari + - Mutari

Mutari Mutari Semi Definitive Original progressive Mutari - Mutari

Sale price$124.00

Borabella Brazilian Keratin Treatment Hair Mirroring Immediate Reconstruction Cauter Gloss Shielding 500ml - Borabella

Borabella Brazilian Keratin Treatment Hair Mirroring Immediate Reconstruction Cauter Gloss Shielding 500ml - Borabella

Borabella Hair Mirroring Immediate Reconstruction Cauter Gloss Shielding 500ml - Borabella

Sale price$27.50

Love Potion Brazilian Keratin Treatment Semi Definitive Marshmallow Progressive Argan Mirra Monoi 2x1L - Love Potion

Love Potion Brazilian Keratin Treatment Semi Definitive Marshmallow Progressive Argan Mirra Monoi 2x1L - Love Potion

Love Potion Semi Definitive Marshmallow Progressive Argan Mirra Monoi 2x1L - Love Potion

Sale price$124.00

Skala Home Care Expert Divine Curly Hair Transition Anti Frizz Moisturizing Kit 3 Prod. Skala

Skala Skala Expert Divino Potao Curly Hair Transition Anti Frizz Moisturising Kit 3 Prod. - Skala

Sale price$24.99

Skala Treatment Cream Creme De Tratamento 2 Em 1 Maracujá E Óleo De Patauá / 2 In One Treatment Cream And Passion Fruit Oil Patauá Treatment Cream - Skala

Skala Treatment Cream Creme De Tratamento 2 Em 1 Maracujá E Óleo De Patauá / 2 In One Treatment Cream And Passion Fruit Oil Patauá Treatment Cream - Skala

Skala Creme De Tratamento 2 Em 1 Maracuja E Óleo De Pataua / 2 In One Treatment Cream And Passion Fruit Oil Patauá Treatment Cream - Skala

Sale price$12.99

Zap Cosmetics Brazilian Keratin Treatment Zap Cosmetics Me Leva One Step 1L / 33.8 fl oz

Zap Cosmetics Zap Cosmetics Me Leva One Step 1L / 33.8 fl oz

Sale price$45.00

Save $15.21

Salvatore Hair Mask New Gold Xpress Hair Pro Treatment Mask 250g - Salvatore

Salvatore Hair Mask New Gold Xpress Hair Pro Treatment Mask 250g - Salvatore

Salvatore Salvatore New Gold Xpress Hair Pro Treatment Mask 250g

Sale price$25.74 Regular price$40.95

Kamaleão Color Home Care Raposinha Copper Red Hair Tinting Pigment Vegan Mask 150ml - Kamaleão Color

Kamaleão Color Home Care Raposinha Copper Red Hair Tinting Pigment Vegan Mask 150ml - Kamaleão Color

Kamaleão Color Raposinha Copper Red Hair Tinting Pigment Vegan Mask 150ml - Kamaleão Color

Sale price$33.00

Love Potion Home Care Home Care Maintenance Marshmallow Shampoo and Conditioner 2x500ml - Love Potion

Love Potion Home Care Home Care Maintenance Marshmallow Shampoo and Conditioner 2x500ml - Love Potion

Love Potion Home Care Maintenance Marshmallow Shampoo and Conditioner 2x500ml - Love Potion

Sale price$25.59

Love Potion Hair Mask Love Tox Blond Straightening Cream Anti Frizz Botox Hair Mask 1Kg - Love Potion

Love Potion Hair Mask Love Tox Blond Straightening Cream Anti Frizz Botox Hair Mask 1Kg - Love Potion

Love Potion Love Tox Blond Straightening Cream Anti Frizz Botox Hair Mask 1Kg - Love Potion

Sale price$47.00

Natureza Cosmetics Brazilian Keratin Treatment Natural Therapy Organic Milk Progressive Brush Formaldehyde Free 1L - Natureza

Natureza Cosmetics Brazilian Keratin Treatment Natural Therapy Organic Milk Progressive Brush Formaldehyde Free 1L - Natureza

Natureza Cosmetics Natural Therapy Organic Milk Progressive Brush Formaldehyde Free 1L - Natureza

Sale price$95.00

Honma Tokyo Brazilian Keratin Treatment Bio Coconut Discipline Collagem Gel Progressive Hair Treatment 1L - Honma Tokyo

Honma Tokyo Hair Gel Bio Coconut Discipline Collagem Gel Progressive Hair Treatment 1L - Honma Tokyo

Honma Tokyo Bio Coconut Discipline Collagem Gel Progressive Hair Treatment 1L - Honma Tokyo

Sale price$139.00

Prime Pro Extreme Hair Oil Bio Tanix Magic Help Brazilian Protein 300ml - Prime Pro

Prime Pro Extreme Hair Oil Bio Tanix Magic Help Brazilian Protein 300ml - Prime Pro

Prime Pro Extreme Bio Tanix Magic Help Brazilian Protein 300ml - Prime Pro

Sale price$49.00

Save $43.00

Prime Pro Extreme Hair Straighteners Kit Professional Thermal Complex Hair Treatment 3x1 - Prime Pro

Prime Pro Extreme Kit Professional Thermal Complex Hair Treatment 3x1 - Prime Pro

Prime Pro Extreme Kit Professional Thermal Complex Hair Treatment 3x1 - Prime Pro

Sale price$116.00 Regular price$159.00

Widi Care Brazilian Keratin Treatment Infusion 2.0 Acidifier pH Control Fragile Porous Hair Treatment 300ml - Widi Care

Widi Care Infusion 2.0 Acidifier pH Control Fragile Porous Hair Treatment 300ml - Widi Care

Sale price$29.75

ProSalon Hair Serum and Oils Let Me Be Pro Repair Ultra Mask w/ Coconut Oil, Keratin and Collagen 1kg - ProSalon

ProSalon Hair Serum and Oils Let Me Be Pro Repair Ultra Mask w/ Coconut Oil, Keratin and Collagen 1kg - ProSalon

ProSalon Let Me Be Pro Repair Ultra Mask w/ Coconut Oil, Keratin and Collagen 1kg - ProSalon

Sale price$45.00

Ykas Hair Treatment Volume Reducer Liss Treatment CITRIC 1Lt - Ykas

Ykas Hair Treatment Volume Reducer Liss Treatment CITRIC 1Lt - Ykas

Ykas Volume Reducer Liss Treatment CITRIC 1Lt - Ykas

Sale price$44.00

Kamaleão Color Home Care Brazilian Carpa Neon Orange Tinting Pigment Vegan Mask 150ml - Kamaleão Color

Kamaleão Color Home Care Brazilian Carpa Neon Orange Tinting Pigment Vegan Mask 150ml - Kamaleão Color

Kamaleão Color Brazilian Carpa Neon Orange Tinting Pigment Vegan Mask 150ml - Kamaleão Color

Sale price$31.20

Robson Peluquero Home Care Set Robson Peluquero Home Care Blue Kit 2x300ml / 10.1 Oz

Robson Peluquero Home Care Robson Peluquero Home Care Blue Kit 2x300 Ml

Robson Peluquero Robson Peluquero Home Care Blue Kit 2x300ml / 10.1 Oz

Sale price$49.00

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About The Keratin Store

Our Keratin Treatments and expertise empower hair professionals worldwide. Founded in 2015, we offer high-quality hair products with excellent customer service and fast delivery from multiple global locations. Let us help you create beautiful, healthy hair with the products and knowledge you need to succeed.

The Keratin Store LLC
San Diego, 92109
California - USA

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