Skip to content

We wanted to share a brief update about recent import changes that are affecting all international shipments to the US — including ours.

The US government recently applied new tariffs specifically to products coming from Brazil, which increased the import cost for many Brazilian goods, including cosmetics. At the same time, the US ended the de minimis rule, which used to allow packages under $800 to enter without duties. Now, orders from any country can be taxed, and customs has also made some classification errors that caused unexpected charges or delays for a few customers.

We’re handling everything as smoothly as possible. Our team is analyzing each order individually, declaring invoices in the most favorable and accurate way, and helping each customer find the best solution if any issue appears. We’re also keeping a close watch on political updates and will communicate any changes as soon as they happen.

The good news is that we currently have a large inventory already in the US of our best sellers — Tanino Blend, Sorali, Naturelle, and others — so many orders are shipping quickly with no customs impact.

If you have any questions about your order, duties, or delays, we’re here to help. Thank you so much for your patience and trust 💛

Warmly,

The Keratin Store Team

The Keratin Store

Country/region
Country/region
Language
Language
0
  • Featured
    • New arrivals
    • Latest Reviews
    • Sales
  • Shop by Products
    • Professional Treatments
      • Brazilian Keratin
      • Protein Treatments
      • Relaxers
      • Hair Masks
      • Hair Gloss
      • Capillary Schedule
      • Cauterization
    • Hair Tools
      • Air Filter and Purifiers
      • Hair caps
      • Brushes & Combs
      • Curling Tools
      • Cutting Machine
      • Hair Shears / Scissors
      • Hair Dryers
      • Hair Straighteners
      • Mannequin
      • Razors
    • Hair Care
      • Ampoules
      • Shampoo & Conditioner
      • Hair Creams
      • Hair Fluid and Finisher
      • Hair Volumizers
      • Kids Hair
      • Beard care
    • Styling Products
      • Spray
      • Leave-in
      • Fragrances
      • Hair Serum and Oils
      • Hair Tonic
      • Hair Hold and Sculpt
      • Hair Gel
      • Thermal Protection
      • Combing Cream
      • Hair Detangler
      • Wax
    • Hair Coloring and Toning
      • Black and Brown Hair Color
      • Blonde and highlights
      • White and Gray Hair
      • Red Hair
      • Colored Hair
      • Hair Dye
      • Peroxides
      • Bleaching
  • Shop by Hair
    • Hair Types
      • Dry hair
      • Wavy hair
      • Curly hair
      • Oily hair
      • Thin hair
      • Aging hair
    • Hair Concerns
      • Hair Frizz
      • Split ends
      • Hair Breakage
      • Damaged Hair
      • Fragile and Elastic hair
      • Weak and Brittle Hair
      • Dandruff
      • Hair Loss & regrowth
      • Scalp issues
      • Chemically treated
  • Customer Info
    • About us
    • Why choose The Keratin Store?
    • FAQ
    • Help
    • Track your Order
    • Affiliate programme
    • New arrivals
    • Latest Reviews
    • Sales
      • Brazilian Keratin
      • Protein Treatments
      • Relaxers
      • Hair Masks
      • Hair Gloss
      • Capillary Schedule
      • Cauterization
      • Air Filter and Purifiers
      • Hair caps
      • Brushes & Combs
      • Curling Tools
      • Cutting Machine
      • Hair Shears / Scissors
      • Hair Dryers
      • Hair Straighteners
      • Mannequin
      • Razors
      • Ampoules
      • Shampoo & Conditioner
      • Hair Creams
      • Hair Fluid and Finisher
      • Hair Volumizers
      • Kids Hair
      • Beard care
      • Spray
      • Leave-in
      • Fragrances
      • Hair Serum and Oils
      • Hair Tonic
      • Hair Hold and Sculpt
      • Hair Gel
      • Thermal Protection
      • Combing Cream
      • Hair Detangler
      • Wax
      • Black and Brown Hair Color
      • Blonde and highlights
      • White and Gray Hair
      • Red Hair
      • Colored Hair
      • Hair Dye
      • Peroxides
      • Bleaching
      • Dry hair
      • Wavy hair
      • Curly hair
      • Oily hair
      • Thin hair
      • Aging hair
      • Hair Frizz
      • Split ends
      • Hair Breakage
      • Damaged Hair
      • Fragile and Elastic hair
      • Weak and Brittle Hair
      • Dandruff
      • Hair Loss & regrowth
      • Scalp issues
      • Chemically treated
    • About us
    • Why choose The Keratin Store?
    • FAQ
    • Help
    • Track your Order
    • Affiliate programme
Account
Country/region
Country/region
Language
Language

Cookie policy

I agree to the processing of my data in accordance with the conditions set out in the policy of Privacy.

Sorali | Therapy Liss | No Frizz

Upgrade your salon experience.

Transform now

Handpicked keratin treatments

Keratin Treatments in the United States

The Keratin Store Brazilian Keratin TKS Tanino Blend Professional Smoothing System Treatment 2.0 The Keratin Store Brazilian Keratin TKS Tanino Blend Professional Smoothing System Treatment 2.0
The Keratin StoreTKS Tanino Blend Professional Smoothing System Treatment 2.0
Sale priceFrom $39.00
Sorali Brazilian Keratin Sorali Therapy Liss No Frizz Brazilian Keratin Intense Straightening - 1L/33 fl oz Sorali Professional Brazilian Keratin Sorali Therapy Liss No Frizz Brazilian Keratin Intense Straightening - 1L/33 fl oz
SoraliSorali Therapy Liss No Frizz Brazilian Keratin Intense Straightening - 1L/33 fl oz
Sale price$132.00
Save $86.00
MQ Hair Hair Dryers MQ Hair Venus Professional Hair Dryer 110V
MQ HairMQ Hair Venus Professional Hair Dryer 110V
Sale price$49.00 Regular price$135.00
Save $26.00
Hanna Lee Brazilian Keratin Treatment Ultimate Liss Hair Treatment 1L - Hanna Lee Hanna Lee Brazilian Keratin Treatment Ultimate Liss Hair Treatment 1L - Hanna Lee
Hanna LeeUltimate Liss Hair Treatment 1L - Hanna Lee
Sale price$119.00 Regular price$145.00
Sorali Professional Brazilian Keratin Sorali - No Frizz Silver Therapy Brazilian Keratin Straightening Anti-yellow 500ml / 16.9 fl oz
SoraliSorali - No Frizz Silver Therapy Brazilian Keratin Straightening Anti-yellow 500ml / 16.9 fl oz
Sale price$67.00
Save $27.00
Robson Peluquero Brazilian Keratin Treatment The Four Forces Nuance Toner 4 in 1 Hair Treatment Mask 1L - Robson Peluquero
Robson PeluqueroRobson Peluquero The 4 Forces Toner 1 Litre / 32.8 Fl Oz
Sale price$69.00 Regular price$96.00
Save $12.00
Naturelle Brazilian Keratin Naturelle Best Smooth Royal Power Organic Protein 1L / 33.8 fl oz Naturelle Brazilian Keratin Naturelle Best Smooth Royal Power Organic Protein 1L / 33.8 fl oz
NaturelleNaturelle Best Smooth Royal Power Organic Protein 1L / 33.8 fl oz
Sale price$128.00 Regular price$140.00
Sorali Spray Sorali Amino Plex - Reconstruction Selaplex Frizz Reducing - Spray - 200ml/6.7 fl oz
SoraliSorali Amino Plex - Reconstruction Selaplex Frizz Reducing - Spray - 200ml/6.7 fl oz
Sale price$35.00

Featured

Versatium Premium Progressive Brush Hair Straightening Volume Reducer 300ml
VERSATIUMVersatium Premium Progressive Brush Hair Straightening Volume Reducer 300ml
Sale price$55.00
Sold out
Metodo Liso 3D Kit 2 Itens - Kerastinni Metodo Liso 3D Kit 2 Itens - Kerastinni
KerastinniMetodo Liso 3D Kit 2 Itens - Kerastinni
Sale price$149.00
Fio Liso Fashion Gold Terapia Brazilian Keratin Treatment 500ml
Fio LisoFio Liso Fashion Gold Terapia Brazilian Keratin Treatment 500ml
Sale price$149.90
Save $68.00
Inovak Terapia Brazilian Keratin Treatment 1L
InovakInovak Terapia Brazilian Keratin Treatment 1L
Sale price$60.00 Regular price$128.00
Save $27.00
Robson Peluquero Brazilian Keratin Treatment The Four Forces Nuance Toner 4 in 1 Hair Treatment Mask 1L - Robson Peluquero
Robson PeluqueroRobson Peluquero The 4 Forces Toner 1 Litre / 32.8 Fl Oz
Sale price$69.00 Regular price$96.00
Robson Peluquero hair stuff Highlight Wicks Professional Salon Silicone Hair Cap Strong - Robson Peluquero
MAFHighlight Wicks Professional Salon Silicone Hair Cap Strong - MAF
Sale price$49.00
Robson Peluquero Brazilian Keratin Treatment Discoloration Master Mechas Bleaching Powder Treatment 500g - Robson Peluquero
Robson PeluqueroRobson Peluquero Powder for Bleaching (Master Mechas) 500g / 17.6 Oz
Sale price$64.00
Robson Peluquero Toning Mask Pink Toning Mask 1000ml - Robson Peluquero
Robson PeluqueroRobson Peluquero Toner Pink 1 Litre / 32.8 Fl Oz
Sale price$85.00
Floractive Hair Mask Restore Toning Shampoo & Mask Perfect Blonder Hair 2x1L - Floractive Floractive Hair Mask Restore Toning Shampoo & Mask Perfect Blonder Hair 2x1L - Floractive
FloractiveRestore Toning Shampoo & Mask Perfect Blonder Hair 2x1L - Floractive
Sale price$93.50
Sold out
Portier Home Care Shampoo, Conditioner, Leave In and Mask After Care Maitenances - Portier Portier Home Care Shampoo, Conditioner, Leave In and Mask After Care Maitenances - Portier
PortierShampoo, Conditioner, Leave In and Mask After Care Maitenances - Portier
Sale price$35.00
K.Pro Kid's Treatment Kit Petit Child Shampoo + Conditioner + Leave in Kpro
K.ProKit Petit Shampoo + Conditioner + Leave in Kpro
Sale price$125.00
Ana Paula Carvalho Home Care Ana Paula Carvalho Mainha Moisturizing Home Care Kit 2x 1 / 2x 33.8 fl oz
Ana Paula CarvalhoAna Paula Carvalho Mainha Moisturizing Home Care Kit 2x 1 / 2x 33.8 fl oz
Sale price$130.00
Richée Hair Mask Richée Nano Deep Hair Mask  Repair 1kg - Richée Professional Richée Hair Mask Richée Nanobtx Repair Deep Hair Mask 1Kg / 35.27 fl oz
RichéeRichée Nanobtx Repair Deep Hair Mask 1Kg / 35.27 fl oz
Sale price$42.50
Save $21.20
Prime Pro Extreme Brazilian Keratin Treatment Bio Tanix Impact Shock Mask Hair Treatment 900g - Prime Pro Prime Pro Extreme Brazilian Keratin Treatment Bio Tanix Impact Shock Mask Hair Treatment 900g - Prime Pro
Prime Pro ExtremeBio Tanix Impact Shock Mask Hair Treatment 900g - Prime Pro
Sale price$51.00 Regular price$72.20
Plancton Professional Hair Treatment Deep Hair Mask  Orghanic Treatment for Hair Straightening 1KG - Plancton Professional Plancton Professional Hair Treatment Deep Hair Mask  Orghanic Treatment for Hair Straightening 1KG - Plancton Professional
Plancton ProfessionalDeep Hair Mask Orghanic Treatment for Hair Straightening 1KG - Plancton Professional
Sale price$55.00
Tyrrel Hair Mask Luxury Treatment Honung Honey Royal Jelly Collagen Repository Mask 500g - Tyrrel Tyrrel Hair Mask Luxury Treatment Honung Honey Royal Jelly Collagen Repository Mask 500g - Tyrrel
TyrrelLuxury Treatment Honung Honey Royal Jelly Collagen Repository Mask 500g - Tyrrel
Sale price$44.00

About The Keratin Store

Our Keratin Treatments and expertise empower hair professionals worldwide. Founded in 2015, we offer high-quality hair products with excellent customer service and fast delivery from multiple global locations. Let us help you create beautiful, healthy hair with the products and knowledge you need to succeed.

The Keratin Store LLC
San Diego, 92109
California - USA

The Keratin Store

  • About Us
  • Why Choose The Keratin Store?
  • Reviews
  • Customer Service
  • Disclaimer
  • Terms of Service
  • Return & Refund Policy
  • Do not sell or share my personal information

Follow us

Country/region
Country/region
Language
Language
The Keratin Store
We accept
American Express Apple Pay Bancontact Diners Club Discover Google Pay iDEAL Mastercard PayPal Shop Pay Visa