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We wanted to share a brief update about recent import changes that are affecting all international shipments to the US — including ours.

The US government recently applied new tariffs specifically to products coming from Brazil, which increased the import cost for many Brazilian goods, including cosmetics. At the same time, the US ended the de minimis rule, which used to allow packages under $800 to enter without duties. Now, orders from any country can be taxed, and customs has also made some classification errors that caused unexpected charges or delays for a few customers.

We’re handling everything as smoothly as possible. Our team is analyzing each order individually, declaring invoices in the most favorable and accurate way, and helping each customer find the best solution if any issue appears. We’re also keeping a close watch on political updates and will communicate any changes as soon as they happen.

The good news is that we currently have a large inventory already in the US of our best sellers — Tanino Blend, Sorali, Naturelle, and others — so many orders are shipping quickly with no customs impact.

If you have any questions about your order, duties, or delays, we’re here to help. Thank you so much for your patience and trust 💛

Warmly,

The Keratin Store Team

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1928 products

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Featured Best selling Alphabetically, A-Z Alphabetically, Z-A Price, low to high Price, high to low Date, old to new Date, new to old

Forever Liss Hair Mask Faints Hair Moisturizing Anti Frizz Instant Action Mask 350g - Forever Liss

Forever Liss Hair Mask Faints Hair Moisturizing Anti Frizz Instant Action Mask 350g - Forever Liss

Forever Liss Faints Hair Moisturizing Anti Frizz Instant Action Mask 350g - Forever Liss

Sale price$24.00

Eaê Cosmetics Hair Straighteners Lissever Thermal Sealing White Active Formol Free Hair Progressive Brush 1L - Eaê Cosmetics

Eaê Cosmetics Lissever Thermal Sealing White Active Formol Free Hair Progressive Brush 1L - Eaê Cosmetics

Sale price$110.00

SOS Nutre Coconut Macadamia Keratin Master Repair Nourishing 300ml - Senses

Senses Finisher SOS Nutre Coconut Macadamia Keratin Master Repair Nourishing 500ml - Senses

Senses SOS Nutre Coconut Macadamia Keratin Master Repair Nourishing 300ml - Senses

Sale price$42.00

Eaê Cosmetics LissEver White Kit 2x 300ml / 2x 10z1

Eaê Cosmetics Brazilian Keratin Treatment Eaê Cosmetics LissEver White Kit 2x 300ml / 2x 10z1

Eaê Cosmetics Eaê Cosmetics LissEver White Kit 2x 300ml / 2x 10z1

Sale price$45.00

Agilise Professional Brazilian Hair Treatment Agi Control Blotox Mask 1kg - Agilise Professional

Agilise Professional Brazilian Hair Treatment Agi Control Blotox Mask 1kg - Agilise Professional

Agilise Professional Agilise Professional Agi Control Volume Reducer 1 Litre / 32.8 fl oz

Sale price$90.00

Plancton Professional Brazilian Keratin Treatment Deep Hair Mask Platinum Tinting Argan and Ojon Hair Mask Moist 1Kg - Plancton Professional

Deep Hair Mask Platinum Tinting Argan and Ojon Hair Mask Moist 1Kg - Plancton Professional

Plancton Professional Deep Hair Mask Platinum Tinting Argan and Ojon Hair Mask Moist 1Kg - Plancton Professional

Sale price$35.79

Sold out

Lissplastia Capillary Realignment Hair Treatment 3 Products - Forever Liss

Forever Liss Brazilian Keratin Treatment Lissplastia Capillary Realignment Hair Treatment 3 Products - Forever Liss

Forever Liss Lissplastia Capillary Realignment Hair Treatment 3 Products - Forever Liss

Sale price$115.00

Lisahair Brazilian Keratin Lisahair Straightening Cream Smooth Keratin 550g

Lisahair Straightening Cream Lisahair Straightening Cream Smooth Keratin 550g

Lisahair Lisahair Straightening Cream Smooth Keratin 450g

Sale price$28.80

ProSalon Hair Relaxer Cream Guanidina Hair Relaxer Traditional Straightening Super Strenght Kit 3 Itens - ProSalon

Salon Line Guanidina Hair Relaxer Traditional Straightening Super Strenght Kit 3 Itens - Salon Line

Sale price$21.00

Naturelle Brazilian Keratin Naturelle Luxury Glam Protein Sealant 1L / 33.8 fl oz

Naturelle Brazilian Keratin Naturelle Luxury Glam Protein Sealant 1L / 33.8 fl oz

Naturelle Naturelle Luxury Glam Protein Sealant 1L / 33.8 fl oz

Sale price$159.00

Alise Hair Brazilian Keratin Treatment Shower Progressive Brush Hair Treatment Progressiva de Chuveiro 500ml - Alise Hair

Nuance Shower Progressive Brush Progressiva de Chuveiro 500ml - Alise Hair

Alise Hair Shower Progressive Brush Hair Treatment Progressiva de Chuveiro 500ml - Alise Hair

Sale price$38.00

Prime Pro Extreme Brazilian Keratin Treatment Brazilian Professional Thermal Complex Hair Treatment Kit 3x100ml - Prime Pro

Prime Pro Extreme Brazilian Keratin Treatment Brazilian Professional Thermal Complex Hair Treatment Kit 3x100ml - Prime Pro

Prime Pro Extreme Brazilian Professional Thermal Complex Hair Treatment Kit 3x100ml - Prime Pro

Sale price$32.18

1Ka Brazilian Hair Treatment Bttx Volume Reduction Mask Hair System 1kg - 1Ka

1Ka Brazilian Hair Treatment Bttx Volume Reduction Mask Hair System 1kg - 1Ka

1Ka Deep Hair Mask Volume Reduction Mask Hair System 1kg - 1Ka

Sale price$44.90

Portier Brazilian Keratin Treatment Color Vitality Unique Tinting Alignment Thermo Reductor Anti Aging 1L - Portier

Portier Color Vitality Unique Tinting Alignment Thermo Reductor Anti Aging 1L - Portier

Sale price$100.00

Save $9.00

Forever Liss Brazilian Hair Treatment Cauter Restore Capillary Cauterization Treatment 500g - Forever Liss

Forever Liss Brazilian Hair Treatment Cauter Restore Capillary Cauterization Treatment 500g - Forever Liss

Forever Liss Cauter Restore Capillary Cauterization Treatment 500g - Forever Liss

Sale price$30.00 Regular price$39.00

Zap Cosmetics Brazilian Keratin Treatment Brazilian Pro Life Nanofix Hair Progressive Brush Treatment 2x1L - Zap Cosmetics

Zap Cosmetics Brazilian Keratin Treatment Brazilian Pro Life Nanofix Hair Progressive Brush Treatment 2x1L - Zap Cosmetics

Zap Cosmetics Brazilian Pro Life Nanofix Hair Progressive Brush Treatment 2x1L - Zap Cosmetics

Sale price$70.00

Divina Dama Brazilian Keratin Treatment Amazonia Henê Gel Medium Black Straightening Henna Keratin 180g - Divina Dama

Divina Dama Brazilian Keratin Treatment Lot of 10 Amazon Henê Gel Medium Black Straightening Henna 180g - Divina Dama

Divina Dama Lot of 10 Amazon Henê Gel Medium Black Straightening Henna 180g - Divina Dama

Sale price$71.50

Natureza Cosmetics Hair Mask Passionfruit Restorative Collagen Keratin D-Panthenol Mask 1Kg - Natureza

Natureza Cosmetics Passionfruit Restorative Collagen Keratin D-Panthenol Mask 1Kg - Natureza

Sale price$38.00

NAZCA Hair Treatment Defrizante Sfera Profissional 400g / Defrizante Sfera Professional 400g

NAZCA Sfera Defrizante Thermoprotector Multifunctional Finisher Cream 400g - Nazca

Sale price$27.00

Save $32.50

Let Me Be Supreme Ultra Deep Hair Mask Hair Restore Sealing Recovery Mask 1Kg - ProSalon

ProSalon Brazilian Keratin Treatment Let Me Be Supreme Ultra BTX Hair Restore Sealing Recovery Mask 1Kg - ProSalon

ProSalon Let Me Be Supreme Ultra Deep Hair Mask Hair Restore Sealing Recovery Mask 1Kg - ProSalon

Sale price$37.50 Regular price$70.00

Professional Deep Hair Mask Definitive Japanese Thermal Realignment Mask 950g - Probelle

Probelle Hair Mask Professional Deep Hair Mask Definitive Japanese Thermal Realignment Mask 950g - Probelle

Probelle Professional Deep Hair Mask Definitive Japanese Thermal Realignment Mask 950g - Probelle

Sale price$45.00

Tree Liss Brazilian Hair Treatment Max Bela Progressive Brush Kit 2x1l - Tree Liss

Tree Liss Brazilian Hair Treatment Max Bela Progressive Brush Kit 2x1l - Tree Liss

Tree Liss Max Bela Progressive Brush Kit 2x1l - Tree Liss

Sale price$135.14

Other Brands Brazilian Keratin Treatment Semi Definitive Organic Formol Free Progressive Hair Treatment 2x1L - Troia Hair

Troia Hair Brazilian Keratin Semi Definitive Organic Formol Free Progressive Hair Treatment 2x1L - Troia Hair

Troia Hair Semi Definitive Organic Formol Free Progressive Hair Treatment 2x1L - Troia Hair

Sale price$119.00

Fit Cosmetics Hair Serum and Oils Frizz Control Acai Oil Amazon Oil Reconstruction Treatment 1L - Fit Cosmetics

Fit Cosmetics Hair Serum and Oils Frizz Control Acai Oil Amazon Oil Reconstruction Treatment 1L - Fit Cosmetics

Fit Cosmetics Frizz Control Acai Oil Amazon Oil Reconstruction Treatment 1L - Fit Cosmetics

Sale price$180.00

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About The Keratin Store

Our Keratin Treatments and expertise empower hair professionals worldwide. Founded in 2015, we offer high-quality hair products with excellent customer service and fast delivery from multiple global locations. Let us help you create beautiful, healthy hair with the products and knowledge you need to succeed.

The Keratin Store LLC
San Diego, 92109
California - USA

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