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Quick update on US import tariffs 🇺🇸

As of February 20th, recent policy changes reduced the tariffs applied to many imported goods — including Brazilian cosmetics. While international shipments can still be subject to duties, the average tariff impact is now significantly lower (around ~15%), improving delivery reliability compared to late 2025.

We’re continuing to monitor the situation closely and optimizing each shipment to minimize delays or unexpected charges whenever possible.

The good news: we currently have strong inventory already in the US of our best sellers — Tanino Blend, Sorali, Naturelle, and more — so many orders are shipping domestically with no customs impact.

If you have any questions about duties or delivery timelines, we’re always here to help. Thank you for your continued trust 💛

— The Keratin Store Team

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1922 products

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Featured Best selling Alphabetically, A-Z Alphabetically, Z-A Price, low to high Price, high to low Date, old to new Date, new to old

Save $20.00

Prime Pro Extreme Brazilian Keratin Treatment Bio Tanix Extreme Hair Protein Treatment Step 2 only - Prime Pro

Prime Pro Extreme Brazilian Keratin Treatment Bio Tanix Extreme Hair Protein Treatment Step 2 only - Prime Pro

Prime Pro Extreme Bio Tanix Extreme Hair Protein Treatment Step 2 only - Prime Pro

Sale price$119.00 Regular price$139.00

Prime Pro Extreme Hair Mask Bio Tanix Protein Repair Mask and Volume Reducer 1kg - Prime Pro

Prime Pro Extreme Hair Mask Bio Tanix Protein Repair Mask and Volume Reducer 1kg - Prime Pro

Prime Pro Extreme Bio Tanix Protein Repair Mask and Volume Reducer 1kg - Prime Pro

Sale price$72.00

Love Potion Hair Mask Volume Reducer Treatment Love Tox Brunette Hair Mask Botox 1Kg - Love Potion

Love Potion Hair Mask Volume Reducer Treatment Love Tox Brunette Hair Mask Botox 1Kg - Love Potion

Love Potion Volume Reducer Treatment Love Tox Brunette Hair Mask Deep Hair Mask 1Kg - Love Potion

Sale price$30.00

Exo Hair Brazilian Keratin Treatment Ultratech Keratin Brazilian Exoplasty kit 2 x 1Lt - Exo Hair Professional

Exo Hair Brazilian Keratin Treatment Ultratech Keratin Brazilian Exoplasty kit 2 x 1Lt - Exo Hair Professional

Exo Hair Ultratech Keratin Brazilian Exoplasty kit 2 x 1Lt - Exo Hair Professional

Sale price$186.00

Natureza Cosmetics Brazilian Keratin Treatment Professional Keratin Treatment Orange Carrot Btox Beta-Carotene 1kg - Natureza

Natureza Cosmetics Brazilian Keratin Treatment Professional Keratin Treatment Orange Carrot Btox Beta-Carotene 1kg - Natureza

Natureza Cosmetics Natureza Btox Orange Carrot Deep Hair Mask Beta-Carotene Keratin 1kg - Natureza

Sale price$59.00

Vanité Brazilian Keratin Treatment Vanité Grace Enzimoteraphy Unique 100ml / 3.38 fl oz

Vanité Vanité Grace Enzimoteraphy Unique 100ml / 3.38 fl oz

Sale price$38.50

Perfect Liss Brazilian Keratin Treatment Tourmaline Brazilian Progressive Brush Anti-Frizz - Perfect Liss

Visat Hair Brazilian Keratin Tourmaline Brazilian Progressive Brush Anti-Frizz - Perfect Liss

Visat Hair Tourmaline Brazilian Progressive Brush Anti-Frizz - Perfect Liss

Sale price$179.00

Natureza Cosmetics Brazilian Keratin Treatment Professional Treatment Green Coffee Mint Extract Softness Shine 2x1L - Natureza

Natureza Cosmetics Brazilian Keratin Treatment Professional Treatment Green Coffee Mint Extract Softness Shine 2x1L - Natureza

Natureza Cosmetics Professional Treatment Green Coffee Mint Extract Softness Shine 2x1L - Natureza

Sale price$59.90

ProSalon Brazilian Keratin Treatment Let Me Be Protein Smoothing Single Step Hair Progressive 500ml - ProSalon

ProSalon Brazilian Keratin Treatment Let Me Be Protein Smoothing Single Step Hair Progressive 500ml - ProSalon

ProSalon Let Me Be Protein Smoothing Single Step Hair Progressive 500ml - ProSalon

Sale price$39.00

Love Potion Step 2 Only Monoi Oils Repair Argan Mirra Step 2 Only - Love Potion

Love Potion Step 2 Only Monoi Oils Repair Argan Mirra Step 2 Only - Love Potion

Love Potion Monoi Oils Repair Argan Mirra Step 2 Only - Love Potion

Sale price$62.00

Y-Kas Brazilian Hair Treatment BBtox Gold - Botox Pro Repair Treatment Mask 1kg - Y-kas

Ykas BBtox Gold Pro Repair Treatment Mask 1kg - Ykas

Sale price$57.94

Sold out

1Ka Brazilian Keratin Treatment Thermal Sealing Volume Reducer Intense 1L - 1Ka

1Ka Brazilian Keratin Treatment Thermal Sealing Volume Reducer Intense 1L - 1Ka

1Ka Thermal Sealing Volume Reducer Intense 1L - 1Ka

Sale price$55.00

Perfect Liss Brazilian Keratin Treatment Perfect Liss Advance Brazilian Protein Progressive Brush 3x1 (New Package) - Perfect Liss

Perfect Liss Brazilian Keratin Treatment Perfect Liss Advance Brazilian Protein Progressive Brush 3x1 (New Package) - Perfect Liss

Visat Hair Perfect Liss Advance Brazilian Protein Progressive Brush 3x1 (New Package) - Perfect Liss

Sale price$165.00

Lola Cosmetics Brazilian Keratin Treatment Smoothing Cream Vintage Girls Hair Mask 850g - Lola Cosmetics

Lola Cosmetics Brazilian Keratin Treatment Smoothing Cream Vintage Girls Hair Mask 850g - Lola Cosmetics

Lola Cosmetics Smoothing Cream Vintage Girls Hair Mask 850g - Lola Cosmetics

Sale price$38.00

Portier Brazilian Hair Treatment Portier Ciclos B-Tox Mask Volume Control - Portier

Portier Brazilian Hair Treatment Portier Ciclos B-Tox Mask Volume Control - Portier

Portier Portier Ciclos B-Tox Mask Volume Control - Portier

Sale price$55.00

Sorali Professional Brazilian Keratin Sorali - Recovery Gloss Filmo Therapy Brazilian Keratin All Hair Types-- 1L / 33 fl oz

Sorali Sorali - Recovery Gloss Filmo Therapy Brazilian Keratin All Hair Types-- 1L / 33 fl oz

Sale price$134.00

Forever Liss Hair Mask Ultra Moisturizing Mask Organic btox 250g - Forever Liss

Forever Liss Hair Mask Ultra Moisturizing Mask Organic btox 250g - Forever Liss

Forever Liss Ultra Moisturizing Mask Organic Deep Hair Mask 250g - Forever Liss

Sale price$15.00

Save $35.00

Sphair Brazilian Keratin Treatment Brazilian Brush Healthy Smooth Organic Hair Progressive ProActive 1kg - Sphair

Sphair Brazilian Keratin Treatment Brazilian Brush Healthy Smooth Organic Hair Progressive ProActive 1kg - Sphair

Sphair Brazilian Brush Healthy Smooth Organic Hair Progressive ProActive 1kg - Sphair

Sale price$64.00 Regular price$99.00

Maria Escandalosa Brazilian Hair Treatment Maria Escandalosa Progressive Brush 2x1L - Maria Escandalosa

Maria Escandalosa Brazilian Hair Treatment Maria Escandalosa Progressive Brush 2x1L - Maria Escandalosa

Maria Escandalosa Maria Escandalosa Progressive Brush 2x1L - Maria Escandalosa

Sale price$59.00

Salvatore Brazilian Keratin Treatment New Edition Blue Gold System Tanino Hair Restructuring Kit 2x100ml - Salvatore

Salvatore Brazilian Keratin Treatment New Edition Blue Gold System Tanino Hair Restructuring Kit 2x100ml - Salvatore

Salvatore Salvatore New Edition Blue Gold System Tanino Hair Restructuring Kit 2x100ml

Sale price$39.00

Op'S Cosmetics Brazilian Keratin Treatment Professional Progressive Brush Brazilian Blowout Treatment 2x1L - La Grace

Op'S Cosmetics Brazilian Keratin Treatment Professional Progressive Brush Brazilian Blowout Treatment 2x1L - La Grace

Op'S Cosmetics Professional Progressive Brush Brazilian Blowout Treatment 2x1L - La Grace

Sale price$49.90

MadameLis Brazilian Keratin Treatment Ultimate Liss Progressive Brush Free Frizz Hair Treatment 2x1L - Madamelis

MadameLis Ultimate Liss Progressive Brush Free Frizz Hair Treatment 2x1L - Madamelis

Sale price$79.00

Save $41.00

Naturelle Brazilian Keratin Treatment Royal Power Organic Multifunction Protein Capillary Alignment 1L - Naturelle

Naturelle Brazilian Keratin Treatment Royal Power Organic Multifunction Protein Capillary Alignment 1L - Naturelle

Naturelle Naturelle Royal Power Organic Sealant 1L / 33.8 fl oz

Sale price$99.00 Regular price$140.00

Save $6.00

Portier Brazilian Keratin Portier Exclusive Progressive Brush 2x250ml - Portier

Portier Brazilian Hair Treatment Portier Exclusive Progressive Brush 2x250ml - Portier

Portier Portier Exclusive Progressive Brush 2x250ml - Portier

Sale price$24.00 Regular price$30.00

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About The Keratin Store

Our Keratin Treatments and expertise empower hair professionals worldwide. Founded in 2015, we offer high-quality hair products with excellent customer service and fast delivery from multiple global locations. Let us help you create beautiful, healthy hair with the products and knowledge you need to succeed.

The Keratin Store LLC
San Diego, 92109
California - USA

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